Reasons Why You Should Acquire Custom Apparel for Your Business
The Custom Apparel Printing world today has changed in more ways than just one. This has led to many business having to think outside the box if you are to stay relevant in the society. What was the in thing yesterday is old fashioned today and customizing apparels has become not only a necessity but also ideal. To help us in understanding this practice, we shall look at its significance in the business world today.
Thsirt Printing 101: Taping Off The Screen For Printing
If you have multiple designs on one screen, you will want to obviously cover the designs you are not printing while you print another. If the stencil is not inked, I will tape it off on the ink well side so that it stays clean and I can easily line it up on the pallet for use next. If it something that has already been printed, tape it off on the substrate side to cover the ink already in the stencil. I use pieces of glossy magazine paper with masking tape. Just tear a piece of the glossy magazine paper to fit the design and tape down with masking tape to prevent unwanted ink passage. The longer you leave this on the screen the more difficult it may be to remove and clean out the mesh in the design you have covered during a print run. This is especially true if the area gets ink soaked and ink passes to the magazine paper. It will get oily looking but it will not leave ink on the shirts. It will clog the screen if left for long periods of time but it is possible to clear it out with screen opener.
Nothing sells out the company's brand better than customized business apparels and this is the first reason that necessitates customization of business apparels. It is like a mirror that reflects you as a business to the world. A good and friendly image means more customers and vice versa. The best way achieve this is having beautifully crafted apparels which posses the name of your business. The customized attires also get to give employees a sense of belonging.
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Thsirt Printing 101: When Do You Flash Cure?
Never – if you can help it! The flash-cure unit has become the Band-Aid of the industry. People let the flash-cure unit make them a good printer by covering up thick ink, poor artwork overlays, too many strokes, etc. Almost anyone can get a good print by curing between each color – but with production rates in the low 30′s (I mean 30 prints per hour) you will find this a hard business to make any money in. By simply using the correct mesh, right ink viscosity, good artwork and not too many strokes, you could print the same job wet-on-wet. Granted, there are many jobs where you have to flash-cure. Just don't let it be every job.
The next reason why you get customized apparels for your business is credibility. Potential customers often feel that a company is somewhat real when they are served by company employees wearing similar apparels with the company's logo artistically printed on them. If it is very stunning chances are that people will be attracted to it. This is, therefore, a wonderful marketing strategy. It is a form of advertising that is referred to as a walking billboard in the business world.
It is a perfect conversation starter if you happen to be standing close to a total stranger. From those who relate to the product to those that are curious to know about the business, what line of business you deal in, what goods and services are offered. One gets the chance to sell out their company and also and in the process get to grow their customer base. A loyal customer will also enrich you with knowledge on the business performance.
Thsirt Printing 101: Coating The Screen With Emulsion
Now the screen is ready to coat with emulsion. Emulsion is a light sensitive liquid chemical that is applied to the screen; it becomes most light sensitive when dry. For this step the best tool is a scoop coater even if you are the home printer. This is a tool devised to be used by hand that resembles a trough the width of the screen with a rounded smooth edge or "blade" on one side. Typically a scoop coater for a 20 X 24 screen is about 14 inches wide so that you may coat a screen length wise with one pass from bottom to top. It will give you the most consistent, smooth coat and provide even thickness in the emulsion as well. The thickness of your stencil is directly related to the amount of ink that will be deposited onto the shirt. The thicker the emulsion is, the deeper the stencil is and more room the ink will have to be deposited onto the shirt. This gives better "opacity" or "coverage".
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The apparels also serve as uniforms for example in the case of a supermarket. This makes it easy for the customers to differentiate the employees from their fellow buyers. The attires usually make employees to be easily recognized in the store and in turn, enhances good service delivery to customers.
Just like in football where strangers unite in supporting a team, the customized apparels holds the employees together. Whether it is the manager or just a mere store man, they get to have a good working relation at the workplace and even outside. Relation among them is boosted which results in ample working conditions since the employees are free with one another and help each other out whether at the workplace at home. This ensures that the working environment is accommodating which results in great results.