If You Think You Understand Prints, Then This Might Change Your Mind
Reasons Why You Should Acquire Custom Apparel for Your Business
The Tshirt Printing world today has changed in more ways than just one. Societal impact and image have become part and parcel of doing business. What was the in thing yesterday is old fashioned today and customizing apparels has become not only a necessity but also ideal. We are therefore going to look at the reasons as to why this is actually necessary and what impact it has on the business.
Nothing sells out the company's brand better than customized business apparels and this is the first reason that necessitates customization of business apparels. It is like a mirror that reflects you as a business to the world. It affects how your customers will relate to your business. Well customized apparels that perfectly embody your brand is a very efficient marketing tool that should not be overlooked. The employees also get to have a sense of entitlement for being the company's ambassadors.
Prepare your artwork properly: Use Pantone Colours when screen printing, the printers will love you for it. They'll also love you if you outline text and expand any strokes you may have. There are plenty of good tutorials out there depending on whether you're using Illustrator or Photoshop.
Credibility of the company becomes more real in the face of potential customers when they encounter company employees donned in well designed company attires. Potential customers often feel that a company is somewhat real when they are served by company employees wearing similar apparels with the company's logo artistically printed on them. If it is attractive chances are that they are the first thing that catches the eye of the potential customers. it therefore serves as a way of promoting your organization. They are likened to dozens of walking billboards out there selling your brand.
Smart Tips For Finding Tshirt Printing
Thsirt Printing 101: Artwork
Remember, for every color you wish to print, you will need a separate screen. Multi color artwork is separated into different "printers". If your design has three colors, there will be three pieces of film and three screens made from them. Each screen will print a different part of the design in its respective color. We will proceed from here as though we are only doing a one color. Repeat the process for multiple colors with each piece of film for your design.
Once you have created your art and output it to a film positive, you will be ready to prepare your screen to receive the image you just created on the film
It is also a great way to kick start a dialogue with a total stranger. When people get attracted to your attire, they are bound to ask questions what the logo means or what the company does. This gives you the chance to be able to explain to them the nature of your business and how to acquire your goods or services. A loyal customer will also enrich you with knowledge on the business performance.
Case Study: My Experience With Custom Apparel Printing
Thsirt Printing 101: The Ink:
This is one area where there is a lot of confusion. The ink manufacturer told you that the stuff in the can was "Ready for Use" (RFU). That means just slop it in the screen and "pump up" to make a print. RFU is one of the greatest lies ever told.
The apparels also serve as uniforms for example in the case of a supermarket. This is because they make it easy for a potential customers to seek help from an employee without confusing them with fellow customers. Good service delivery is therefore optimized.
The employees get to have a sense of togetherness every time they wear the attire. This is because it makes them feel that they are one since they represent similar brand. They become like one family and easily relate with each other in or outside the business premises. In addition, their overall performance in increased.