Get Your Business Noticed with Custom Tshirt Printing
Custom printed apparel is a great way to advertise things or even promote a cause; with custom printed apparel, you can print customized logos and designs on clothing and let people wear it so that you get free publicity. With regards to advertising uses, it is for sure that custom printed apparel is truly one of the most inexpensive ways to accumulate publicity; it is also very popular among the common people and even young people to adults would like this over other advertising items.
Thsirt Printing 101: Exposing The Screen
Now that the art is taped to the screen in the appropriate place, we are ready to place it in the exposure unit and expose the emulsion to light. This is the step in which we cure the emulsion with light. Remember that your film positive will be 100% black for the areas that will print ink. The black areas on the film positive that make up your design will block the light from hitting and exposing the emulsion. Those unexposed areas of your design will remain water soluble while the rest of the emulsion on the screen, being exposed to light, will be cured and thus no longer water soluble. This means that the emulsion that was blocked from the light by your film positive will dissolve and wash out when rinsed with water.
There a great deal of good reasons investing in custom printed apparel for your marketing desires and some of these reasons will be talked about in this article ; the first reason is that it is more affordable than other advertising items and is very cost-effective. Because it is cheap, you don't need a big budget to start your promotional campaign and you can even start with a small amount of custom printed clothing, just to be safe; the next reason is that it has a built-in repeat factor, meaning that it can be used multiple times and this is very important in advertising. There have been studies that conclude that for a potential customer to become interested in a product, it must be presented to him/her at least nine times; if you use other promotional mediums like tv advertisements, repetition can get very expensive, whereas with custom printed apparel, you only need to pay for the manufacturing of the clothes.
Thsirt Printing 101: Exposing The Screen
There are many different emulsions available on the market today. I work with a pre-sensitized emulsion that has a very good shelf life. Other emulsions have to be mixed with a sensitizer or catalyst and may not have such a good shelf life. You may need to do research on the emulsion that will be appropriate for your application. A standard pre-sensitized textile emulsion will hold up to solvents and plastisol inks very well. Remember, printing tee shirts is not rocket science. Most any high quality textile photo emulsion should suffice.
The people who wear custom printed apparel the promotes certain things are also a factor in making this promotional strategy an effective one because the act of wearing some clothing that promotes something means that you approve of that product or that cause, thus potential customers will know that there are a lot of people that can vouch for that product or for that cause; additionally, most people think that custom printed apparel is expensive because it is made for a specific reason, thus people won't be ashamed to wear it. Custom printed apparel can also be used to support other promotional tools like a magazine wherein if people buy a magazine they also get a free custom printed t-shirt, and because custom printed apparel has a high perceived value, most people will be more eager to buy the magazine; with the age of the internet nowadays, the right words or the right message on custom printed apparel can go viral instantly and increase the traffic to your websites be exorbitant amounts.
Thsirt Printing 101: Going To Press :
Tshirt man makes a center line and several cross hairs at different levels so I can line them up with different parts of the design on the screen. To make your center line go all the way from end to end, measure the center with a ruler and make marks down the length. Then use a long straight edge you can "connect the dots" sort to speak. You can also make a "center line" to the left of the actual center line to get your crest prints, (over the heart), set up too. The position of that line may depend on where your shop likes to position that print. This is most useful when setting up the first screen. It makes it easy to get the design as a whole centered and lined up. Print a test print on a rag shirt on the pallet and then setting up the other screens after that you will use the registration marks on the test print on the pallet. I think the most important thing is to get to know the press. Sometimes presses can have certain characteristics and knowing them is your best tool to speed up your set up time. When I say that, it can mean simply from press to press of the same make or even presses of different brands. So, ultimately, experience will get you moving faster.